Just2Creative was established in 1997 as a two-person creative services agency consisting of a sales rep and myself (a visual specialist). As for the Just2Creative name, we weren't bragging (at least until we got a few Addy Awards) but it was just two of us, hence the name. But over time "life happened" leaving me as a “one-man team” but the Just2Creative name remains. Back in 1978 is when my career actually began and the early part of that story can be read below.

The story of 2

Hallmark Cards recruited me out of the Art Institute of Ft. Lauderdale and relocated me to Kansas City where I served as a process artist. I eventually returned to South Florida, landing positions as a broadcast designer at Channels 10 and 7 in Miami, followed by a 27 year career at The Miami Herald.

My portfolio includes award-winning work recognized by the Ad Federation, the International News Media Association and the American Institute of Graphic Arts. LogoLounge, a publication that "features the leading edge of identity design" awarded Just2Creative with badges of honor for 3 logos appearing in their Animals & Mythology Master Library and LogoLounge 11.

The Big Win: In 2001, local advertising professionals judged Just2Creative's logo entry for the Miami-Dade County Public Schools logo as the winner.